Search Engine Optimization News and Updates

News and updates geared to help you search the Internet, stay up to date on search news, optimize your site for the search engines, and obtain higher rankings.


The News is NowPublic.com

Open source software and now open source news? With all the big news sites demanding that you pay or create some sort of login account, it's refreshing to see a news site that just wants to provide the news to anyone. What's more, anyone can be a reporter. That is what open source is isn't it? Thankfully resources such as this will continue to be developed as standard news services still just don't get it. Check out The News is NowPublic.com | NowPublic.com: The News is Now Public.

MSN Search's WebLog : New Operators Explained

For more information on the MSN Search features mentioned in the last post, check out MSN Search's WebLog : New Operators Explained.

MSN Search New Features

MSN Search has added a number of new features including the ability to search blogs. Other new goodies include searching by file type, the ability to find pages that link to a single page (great for checking who is linking to you in a blog), search for pages that contain a hyperlink to a named extension and finding content within a URL. Try it at MSN Search.

Yahoo! Expanding Your Web Searches to Include Deep Web Subscription Content

Yahoo! is offering searching within subscription content, something not generally available to normal search tools. Of course you'll still need an account with the subscribing service (e.g. Wall Street Journal Online), but this provides a great one stop search for people subscribed to multiple services or looking for a better source of information. Read about it in Yahoo!'s blog at Yahoo! Search blog: Expanding Your Web Searches to Include Deep Web Subscription Content.

Google Job Opportunities - Quality Raters Needed

While the job description remains extremely vague, it's official that Google is looking for humans to monitor and report on search results. In an effort to boost the effectiveness of their automated methods of ranking web sites, Google has decided to do the obvious and have real people look into the issues that are haunting Google. Take a look at Google Job Opportunities to learn more.

New Blog - MSN Shopping Insider

Microsoft has unleashed their newest blog related to the MSN shopping services. If you are into ecommerce, you may want to take a look at MSN Shopping Insider.

Hacking Google Maps

Google Maps are being used in a number of creative ways from house and rental sales to showing locations of sexual preditors. The maps combine sattelite images with other map data to give you an improved picture of the area you are researching. To learn how to do this on your own site, visit GoogleMapsHacking - An Unnamed MoinMoin Wiki or this Google Group on Map Hacking.

MSN Gives in to China Censorship

MSN seems to be complying with China's demands for censorship. Banning such words as freedom and democracy, the Chinese population will get an error message that sounds like you just searched for a dirty word. This follows Yahoo! and Google who have also made the same decision. It was a choice of comply or don't do business there. Again, money speaks louder than morals. On the plus side, there are other ways to word ideas so they do get through the filters...perhaps. Wanted: A few good spammers to break these filters. More info is at PC Pro: News: MSN gets tangled up with freedom and democracy in China

Become.com Introduces a Smart Search Suggestion Tool

Search at Become.com and find an instant tool that suggests other searches related to what you are typing. A great way to refine searches and research search phrases for your own site, we wonder how long before this great feature becomes a staple in major search engines. Click Become: Be Smart, Be Thrifty, Just Be for more.

FindWhat to Rebrand as Miva

FindWhat has decieded to change their name to Miva, the same name as a company they purchased in 2004. The decision to use a brand they already owned wasn't an easy decision to be certain, but certainly a simple one on the surface. Miva is a popular ecommerce package for creating an enterpise class online shopping web site and includes a number of content management features that allow you to include the entire site in one program.
FindWhat has also recently purchased Espotting and Comet Systems last year. Recently a patent infridgement lawsuit from Yahoo! was mistrialed due to a hung jury marking a victory for FindWhat. More information is at ClickZ --- FindWhat to Rebrand as Miva

Google Sitemaps - Beta Site Inclusion

Google has introduced a new program that is suppose to alert them better when a site is updated. If you have a site that updates content frequently, this is suppose to allow you to tell Google how frequently and which pages you want indexed. Google does offer software you can upload to your server to assist in the process of building a site map and has help online on building the file you need to submit to Google. You also need a Google account.
Although it is presented as a program for sites that update content often, it seems inappropriate for sites that add and remove pages frequently. There are also reports of servers crashing after installing the software. (This may or may not be true as people have been known to lie before to stop others from taking advantage of a good thing.) It is something to certainly consider testing if Google search listings are important to your business. We are testing it here and will certainly use it if it proves beneficial. For more info, visit Google Sitemaps